So what does it mean to license your artwork or photography? Well, licensing is granting permission for the use of your creative works. It's sort of like lending your art or photography to someone but with some clear guidelines attached. You get to decide how others can use your work – whether it's just for personal enjoyment or for commercial purposes like in advertisements or on merchandise. Learn about the benefits of licensing your art or photography.
Read MoreSEO stands for Search Engine Optimization. It's a series of best practices and principles that help people find your products when they're searching online. One of the most effective, free ways to increase your search rankings (and attract the right kinds of customers) is through content optimization. When talking about SEO, you'll often hear experts only refer to what Google does, or how things look in Google results. This is because Google is the leading search engine, and many of the other search companies follow their lead. Don't worry, though – when you do some of the SEO steps we'll be talking about today, people will be able to find you more easily on all search engines.
Read MoreRetailers know that many people start their planning and shopping early whether it’s in a brick and mortar store or online. The holidays are a busy time… buying gifts, planning and attending parties, traveling to visit relatives...there's a lot to do. Holiday sales has actually been increasing each year and is predicted to hit as much as $730 billion this year!* So how can you get in front of these shoppers with your blog content and products? Figure out who they are and what they're looking for.
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