If you want to grow your blog or business than you should have a plan for your marketing, and strategies for your content, Pinterest, social media, product creation, sponsorships and more. Is it important to have a strategy specifically for Pinterest? With 300 million monthly users, it sure is! Take a look at these stats: “93% of active pinners said they use Pinterest to plan for purchases and 87% said they’ve purchased something because of Pinterest”. Here are the steps for creating a Pinterest strategy that will help grow your blog and business.

Creating pins that get shared on Pinterest is all about using great images and the words you use to convey your message. You want to attract the reader’s attention so they will stop and click on your pin to share it and to click through to your blog post or sales page. Here are 7 easy steps to help you get started.

1. Choose the Right Images – Using images on Pinterest is a necessity; without images, there is no Pinterest. But you need to ensure that you use high-quality images that are legal to use. You can find images at a variety of free online photo sites as well as sites that charge per photo or have a membership plan. A great site for feminine styled photos is Styled Stock Society. Another great resource is Creative Market.  They have quite a bit to choose from and the cost per photo is affordable.